Press Release A/B Testing: What Actually Works
Most companies send one press release and hope for the best. Smart teams test headlines, distribution channels, and timing to find what converts.
Read →Press Release Strategy for Insurance Companies
How insurance carriers, MGAs, and insurtech firms can write press releases that land coverage in trade press and major business outlets, with regulatory.
Read →AEO for Cleaning and Janitorial Services
How residential and commercial cleaning companies can earn recommendations from ChatGPT, Perplexity, Gemini, and Google AI Overviews when local buyers ask for help.
Read →AEO for Landscaping Companies
How residential and commercial landscaping companies can win AI search visibility for local lawn care, hardscaping, and design queries.
Read →AEO for Roofing Companies
How residential and commercial roofing contractors can earn recommendations from ChatGPT, Perplexity, Gemini, and Google AI Overviews when homeowners ask for help.
Read →How Perplexity Handles Product Recommendation Queries
A practical look at how Perplexity ranks and cites products in shopping queries, and what brands need to do to show up in those answers.
Read →How to Get Featured in The Hustle Newsletter
The Hustle reaches over 2.5 million subscribers who read about business, startups, and tech. Getting featured means massive exposure in a single morning send.
Read →How to Pitch a Feature Story Instead of a News Hit
Most pitches chase breaking news angles that expire in hours. Feature pitches land longer stories with more SEO value and shelf life.
Read →Internal Linking Patterns That Help AI Understand Your Site
AI models and search engines use your internal link structure to map relationships between topics.
Read →Press Releases for Climate Tech Companies
How climate tech founders and PR leads can write press releases that earn coverage in trade press, mainstream business media, and the climate-focused outlets.
Read →How to Write an ESG Press Release
What to include and what to avoid when announcing ESG commitments, results, and reports, with the credibility tests that decide whether the release lands or backfires.
Read →Press Release Writing for PropTech Companies
How to write press releases that get coverage in PropTech, real estate, and finance media, with specific tactics for funding, product launches, and partnerships.
Read →AEO for Beauty and Skincare Brands
How beauty and skincare brands can earn recommendations from ChatGPT, Perplexity, Gemini, and Google AI Overviews when shoppers ask for product picks.
Read →The Ranking Signals AI Search Engines Actually Use
A clear breakdown of the signals ChatGPT, Perplexity, Gemini, and Google AI Overviews weigh when deciding which businesses, products, and sources to recommend in 2026.
Read →How to Get an Author Bio on Major Publications
Land an author bio on Forbes, Entrepreneur, Inc. Learn the submission process, write a compelling bio, and leverage bylines for credibility.
Read →How to Get Your Podcast Ranked in Apple and Spotify
Understand podcast algorithms, optimize your metadata, build download velocity, and leverage PR to rank higher on Apple Podcasts and Spotify.
Read →How to Write a Company Boilerplate That Doesn't Suck
Most company boilerplates are forgettable jargon. Learn how to write one that journalists will read and quote.
Read →How to Write a Press Release for a Clinical Trial
What to include and what to avoid when announcing clinical trial enrollment, results, or milestones, with regulatory context and a usable structure.
Read →How to Write a Press Release for a Franchise
A practical guide to writing press releases for franchise businesses, whether you are corporate, a master franchisee, or a single-unit owner.
Read →Press Release Wire Services Compared: PR Newswire, BusinessWire + 8
Honest 2026 comparison of every major press release wire: PR Newswire, BusinessWire, GlobeNewswire, Cision, EIN, and 5 more.
Read →The Best LLM Monitoring Tools for AEO Work
Monitor how ChatGPT, Claude, and Gemini cite your content. Learn which tools track LLM citations, what metrics matter, and how to interpret results.
Read →Topical Clusters: The Foundation of AEO Content Strategy
Learn how topical clusters improve AI search visibility. Master pillar pages, supporting content, and internal linking for answer engine optimization.
Read →How Much Does a Press Release Actually Cost in 2026
Real pricing breakdown for press release writing and distribution, from DIY to full-service agencies.
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