How to Write for Substack Publications (7 Pitch Plays)
The biggest Substacks outdraw legacy magazines. Here are 7 plays to write for Substack publications your buyers already subscribe to.
Read →Older guides from the Instant Press team. Newest posts live on page one.
The biggest Substacks outdraw legacy magazines. Here are 7 plays to write for Substack publications your buyers already subscribe to.
Read →AI tools can scale your personal brand or bury it in slop. Here is the 7-step system to use personal branding AI tools without sounding like a bot.
Read →Washington Post reporters ignore most pitches in seconds. Here are the 5 ways to get featured in the Washington Post your story needs.
Read →One unverified claim can turn your healthcare press release into a legal problem. Here are the 6 rules that keep your announcement clean.
Read →Most blog posts that rank never crack page one because they skip what Google now scores. Here are the 7 patterns your next post needs.
Read →Your homepage talks about you. Visitors want to know what you do for them. Here are 7 rules to write website copy that actually converts.
Read →Anyone can quote a study. Almost no one owns thought leadership data they generated. Here is your 4-rung ladder to data you own.
Read →Travelers ask ChatGPT where to go before you ever rank on Google. AEO for travel companies is how your brand becomes the trip it picks.
Read →A vague brief is why your content comes back wrong and late. Learn to create a content brief writers follow, with the 8 parts that matter.
Read →One false post can outrank everything true about you. Here is how to deal with online defamation, step by step, before it costs you clients.
Read →Auto editors trash the same press release a hundred times a week. Get featured in automotive publications with the 5 angles your pitch needs.
Read →Posting more will not build a personal brand. Personal branding on TikTok needs a 5-part strategy, here is what your videos must do.
Read →AI engines recommend entities they understand, not pages they crawl. Here are 7 entity optimization moves that make AI name your brand.
Read →Most thought leaders sound interchangeable. A signature framework makes your brand the one people quote by name. Here are the 5 steps to build it.
Read →Most first webinars die in an empty room. Here is the 7-step guide to plan, promote, and host a webinar your audience actually shows up for.
Read →Trade journals reach the buyers tier-one press misses. Here are 7 moves to get published in the trade journals your customers read.
Read →Most cybersecurity press releases read like threat reports nobody finishes. Here are 5 rules to get your breach or launch news actually covered.
Read →Miss GSC verification and your site flies blind on Google. Learn exactly how to set up Google Search Console and what to do with your data each week.
Read →Your live webinar is worth almost nothing by itself. Extract 14+ assets from one session with this webinars content marketing repurposing system.
Read →Your webinar press release lands in 200 inboxes and vanishes. Here's exactly how to structure it so journalists actually cover your virtual event.
Read →Build the wrong brand first and you waste 18 months. The personal brand vs company brand call, and which one deserves your focus now.
Read →Without a system, your publishing turns reactive. Build a thought leadership content calendar with 4 lanes that keeps your authority compounding.
Read →Google trained you to chase keywords. LLMs reward something else. Build the topical authority LLMs actually cite, using a 5-layer stack.
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