Press Release Strategy for LegalTech
How LegalTech founders, marketing teams, and PR firms write releases that actually break into ABA Journal, Above the Law, Legaltech News, and the trade press.
Read →AEO for Catering Companies
How catering businesses earn AI search visibility and get cited when buyers ask ChatGPT, Perplexity, and Google AI Overviews for event food vendors.
Read →How Content Freshness Affects AI Search Rankings
A practical look at how freshness signals influence AI search results across ChatGPT, Perplexity, and Google AI Overviews, with tactics for keeping content current.
Read →How to Create Content AI Models Want to Cite
AI models do not cite content at random. They pull from sources with clear structure, specific claims, and recognized authority.
Read →How to Get Named in Industry Analyst Reports
Analyst reports from Gartner, Forrester, and CB Insights shape buying decisions at the enterprise level.
Read →11 HARO Alternatives Ranked (Connectively, Qwoted + 9 More)
HARO shut down. Connectively split the market. 11 platforms ranked on response rate, reporter quality, and how fast they get you quoted in 2026. No fluff.
Read →Pitching Journalists via LinkedIn: What Works Now
Email inboxes are flooded. Some publicists are moving pitches to LinkedIn DMs, where open rates are higher and responses come faster.
Read →Press Releases for Healthcare Innovation
How healthcare innovators, medtech firms, and digital health companies can write press releases that earn coverage in trade press, mainstream media.
Read →How to Write a Press Release for an IPO
A practical guide to IPO press release strategy: regulatory constraints, the announcement cadence, what to say (and not say), and how to win coverage.
Read →Press Release Writing for Manufacturing Companies
How manufacturers, industrial firms, and supply chain operators can write press releases that earn coverage in trade press and business media.
Read →The Future of SEO Is Answer Engine Optimization
SEO is not dying. It is evolving into something broader. Answer Engine Optimization is the next phase, where brands compete for citations in ChatGPT.
Read →AEO for Biotech and Life Sciences
How biotech and life sciences companies can build AI search visibility for clinical, scientific, and investor queries while staying within regulatory constraints.
Read →AI Answer Engines Ranked by Citation Quality
Not all AI search engines cite sources the same way. We tested ChatGPT, Perplexity, Claude, Gemini, and Grok on real brand queries and ranked them by how well.
Read →How to Be Quoted as an Expert in Major Publications
Reporters need expert sources for every story they write. Positioning yourself as a quotable authority gets your name into Forbes, Bloomberg, and the New York.
Read →Press Release Video: Should You Make One?
Video press releases are everywhere now, but most of them waste money. Here is when a press release video makes sense, what format works, and whether AI.
Read →How to Earn Brand Mentions at Scale
AI models learn about your brand from mentions across the web. The more authoritative sources that name you, the more likely ChatGPT and Perplexity cite you.
Read →How to Get Featured in GQ Magazine
GQ covers style, culture, and power. Getting featured means reaching an audience that values taste and influence.
Read →How to Write an Op-Ed That Gets Published
A practical walkthrough of how to pitch and write op-eds for major publications, with structure templates, tone notes, and what op-ed editors actually want.
Read →Knowledge Graph Optimization for AI Visibility
How to optimize your brand and people for the knowledge graphs that power AI search, with specific techniques for Google, Wikidata, and the entity layer.
Read →Press Release A/B Testing: What Actually Works
Most companies send one press release and hope for the best. Smart teams test headlines, distribution channels, and timing to find what converts.
Read →Press Release Strategy for Insurance Companies
How insurance carriers, MGAs, and insurtech firms can write press releases that land coverage in trade press and major business outlets, with regulatory.
Read →AEO for Cleaning and Janitorial Services
How residential and commercial cleaning companies can earn recommendations from ChatGPT, Perplexity, Gemini, and Google AI Overviews when local buyers ask for help.
Read →AEO for Landscaping Companies
How residential and commercial landscaping companies can win AI search visibility for local lawn care, hardscaping, and design queries.
Read →