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Executive LinkedIn
Authority Score.

Your LinkedIn is the #1 result for a Google search of your name. Score it against 31 authority signals across 7 pillars. Get an instant grade, pillar breakdown, and the top five fixes — straight from the GoogleMe playbook.

Open your LinkedIn profile in another tab. Walk through each pillar below and check everything that's true right now. Your score updates live on the right.

1Visual Presence
0 / 12

The first 0.3 seconds on your profile. Face, banner, URL, badge.

2Positioning & Headline
0 / 15

The one line every recruiter, investor, and buyer reads first.

3About / Summary
0 / 15

Your executive bio. The piece AI scrapes when someone Googles you.

4Experience Depth
0 / 15

Every role is a case study. Bullets with numbers beat bullets with adjectives.

5Social Proof
0 / 15

Connections, followers, recommendations. The numbers LinkedIn shows first.

6Content Activity
0 / 15

The algorithm rewards people who show up. Dormant profiles collect dust.

7Authority Signals
0 / 13

The badges, press, and verified mentions that make AI and Google trust the profile.

Beyond the score

LinkedIn is one lever. There are seven.

A clean LinkedIn gets you in the door. An executive SERP — Knowledge Panel, Wikipedia, press profiles, verified socials, owned domain, AI citations — is what closes the deal. Here's the full playbook GoogleMe runs.

1Profile audit & baseline

Score yourself before you rewrite a word.

The tool above is the audit layer. Run it on yourself. Run it on your co-founder. Run it on the three executives you quietly compete with. You want a number for every pillar — visual, positioning, about, experience, social proof, content, authority — so every change you make later has a before and after you can point at.

  • Score the 31 checks across 7 pillars
  • Benchmark against 2 or 3 competitors in your category
  • Screenshot the profile top as it stands today
  • Pick the two pillars with the largest gap and start there
0
Authority Score
↑ +52 pts vs baseline
2Headline & positioning rewrite

The first line anyone reads. Make it punch.

"CEO at Acme" is a waste of 220 characters. Rewrite the headline as a value prop: who you help, what you change, the number behind it. Add the category keywords the algorithm hands to recruiters, investors, and buyers searching your space. Every decision on the rest of the profile — About, Featured, recent posts — has to ladder up to this one sentence.

  • Swap job title for a value prop
  • Include 2 or 3 category keywords
  • Name who you help, not just what you do
  • Break it with pipes so the eye scans in one pass
Before
CEO at Acme Software
↓
After
Helping B2B SaaS founders 3× outbound reply rates · ex-Twilio, ex-Segment · Acme Software
3About section as executive bio

The bio AI scrapes when someone Googles you.

Your LinkedIn About is the first 1,500 characters a model or journalist pulls when they need a paragraph on you. Open with a hook, not "I am a founder with 15 years of experience in…" Drop the specific numbers. End with a CTA that moves people — DM, book, email. If it reads like a résumé, rewrite it until it reads like a profile.

  • 1,500+ characters, 4 or 5 short paragraphs
  • Lead with a hook — a question, a number, a line of story
  • Include specific revenue, users, or outcomes
  • Close with a clear CTA — DM, book, email, link
/* Before */
"I am a passionate founder with 15
years of experience in B2B SaaS..."

/* After */
The short version:
"3 companies. 2 exits. 0 business
cards. Currently building Acme."

CTA → DM me "pipeline" if you
want the outbound teardown.
4Featured & press proof

Stack the logos buyers actually recognize.

Featured is the most visible real estate on the profile. Fill it with outlets and assets that cue authority — press features, podcast appearances, case studies, the talk you gave last year. Every press hit is a logo. Every podcast episode is a specific credential. Empty Featured sections broadcast "nobody has written about me" to every visitor before they scroll once.

  • Pin 4 to 6 items — press, podcasts, talks, case studies
  • Use the outlet logo as the thumbnail where possible
  • Refresh quarterly — rotate in anything from the last 90 days
  • Link each to a canonical URL you control
Forbes
How [Your Name] is rebuilding the outbound category
Feature · pinned
The SaaS Podcast
Ep. 187 — Scaling revenue from $0 to $5M without a sales team
Podcast · pinned
TechCrunch
Acme raises $8M Series A to rewrite outbound
News · pinned
SaaStr 2026
Talk — Why outbound reply rates collapsed in Q3 2025
Speaking · pinned
5Content cadence

Show up weekly or the algorithm forgets you exist.

Dormant profiles sink in search, in the feed, and in buyer memory. Two original posts a week minimum. One long-form article a quarter. Comments on 5 to 10 other posts a day. The pattern beats the volume — 6 months of twice-a-week beats 2 weeks of daily-then-dark every time.

  • 2 original posts per week, minimum cadence
  • 1 long-form article every 90 days
  • 5 to 10 substantive comments daily on peer content
  • One content theme per week — ties to your positioning
Posting Cadence · Q2
Apr 2026
Week 1
3
Week 2
2
Week 3
3
Week 4
2
Week 5
3
6Knowledge Panel & SERP lock-in

Own the search result for your own name.

LinkedIn alone won't win the Google SERP for your name. Knowledge Panels pull from Wikipedia, Wikidata, verified social profiles, press bios, and owned domains. Build the scaffolding — your own URL, a Wikipedia-grade bio file, cross-linked profiles — and Google eventually consolidates it into a panel with your photo, title, company, and a cite list.

  • Register yourname.com and run a one-page executive bio
  • Claim and complete every major profile — LinkedIn, Crunchbase, Muck Rack, X, GitHub
  • Cross-link every profile to the same canonical bio URL
  • Pitch a Wikipedia or Wikidata entry once the press record supports it
7AI search for your name

When someone asks ChatGPT about you, what does it say?

Type your name into ChatGPT, Perplexity, Claude, and Gemini. Four different bios. Two of them probably wrong. One of them probably blank. The fix is press placements that populate AI training data, verified entity links across Wikidata and Crunchbase, and a cross-referenced bio that appears in every model's retrieval layer. If you're not in the answer, you're not in the consideration set.

  • Run your name across 4 AI engines and log the gaps
  • Pitch 2 to 4 press placements per quarter to feed AI training
  • Verify entity links on Wikidata, Crunchbase, Muck Rack
  • Rerun monthly — the scoreboard tells you what moved
Or — skip the homework.

That’s seven workstreams. GoogleMe runs all of them.

Executive personal brand as a productized service. One price. Month-to-month. Here's what agencies charge to run the same playbook vs. what GoogleMe charges right now.

  GoogleMe Executive Personal Brand Agency LinkedIn Ghostwriter DIY
LinkedIn rebuild (headline, About, Featured)IncludedExtra costNoYour time
Monthly press placements (AI-indexed outlets)2–4/monthExtra costNoNo
Knowledge Panel buildFull pushNoNoNo
Wikipedia / WikidataAttempt + maintainNoNoRejection risk
LinkedIn content cadenceFull ghost + editSometimesYesYour time
AI search monitoring (4 engines)MonthlyNoNoNo
Setup fee$0$5,000+$500+$0
Monthly price$1,495$5,000–$15,000$1,500–$3,500$0

Executive personal brand pricing, side by side.

Most personal-brand agencies start at $5,000/month plus a $5,000 setup. We threw both out.

Agency Starter
$5,000
per month
+ $5,000 setup
LinkedIn posts only
Agency Growth
$10,000
per month
+ $5,000 setup
+ 1 press/month
Agency Scale
$15,000
per month
+ $5,000 setup
+ 2 press/month
what we're doing instead

GoogleMe Executive Package

Every pillar above. One price. Month-to-month.
$1,495
per month
$0 Setup Fee
  • LinkedIn Rebuild (Headline, About, Featured)
  • 2–4 Monthly Press Placements
  • Knowledge Panel Build
  • Wikipedia & Wikidata Work
  • Full LinkedIn Content Ghostwriting
  • AI Search Monitoring (4 Engines)
  • Executive Bio + Owned Domain
  • Podcast & Speaking Placement
  • Competitor SERP Tracking
  • Monthly Strategy Call
  • Dashboard + Reporting
  • Cancel Anytime
See GoogleMe Packages

That's 70% off our standard Agency Starter. No $5,000 setup. Holds for the first 20 clients, then returns to market.

Not ready to book?

Get a free executive SERP audit first.

We run your name through Google, ChatGPT, Perplexity, Claude, Gemini, and Google AI Overview. You get a full report on every gap in your personal brand SERP — with no sales call attached.

Own the SERP for your name.
Not just the LinkedIn page.

Thirty minutes. We audit your personal brand live, show you the gaps, and tell you whether we're the right fit. If we're not, we'll say so.

Book a Strategy Call
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